Canadian startups to keep an eye on
According to experts' forecasts, these projects will become even more successful in 2023.
Canada is the new America for entrepreneurs. About 95,000 new businesses are opened annually in the country, and some of them are able to quickly make a fortune. Among these businesses are startups — innovative business models aimed at generating profits quickly. This industry is thriving in Canada.
Why are there so many successful startups in Canada?
The country has a strong economy, a lot of affluent people willing to become investors, and most importantly, highly educated employees. Canada's higher and professional education system is one of the best in the world and is on par with the US and UK. Graduates from local universities often become successful entrepreneurs.
Why is it worth knowing about Canadian business?
In this article, we have collected information on Canadian startups that investors are advised to consider. This is not just a collection of interesting facts: if you want to immigrate to Canada as an entrepreneur, studying local startups will help you understand market trends and consumer demands. And if you want to invest in the Canadian economy, this knowledge will help you choose promising projects and directions.
What startups are popular in Canada?
There is a variety of startups, ranging from software development and the use of artificial intelligence to successful "down-to-earth" business models. For example, one of the projects in our selection today is engaged in selling jewelry, while another is developing in the healthcare industry.
Loopio speeds up deal closure and simplifies working with clients
The Loopio project helps simplify and automate the most boring and bureaucratic part of business — the request for proposal (RFP). This document is sent to potential suppliers of goods or services, describing the requirements for the product necessary to complete a project or solve a specific problem. The RFP may also specify deadlines, budget, and other requirements. Such a document is usually created if the company participates in a tender.
Creating an RFP is difficult and boring, as is responding to them. Here, Loopio takes on the most unpleasant processes and automates them. It has already been appreciated by 1300 major projects, including Amazon.
Opencare will find you the best dentist
This project collaborates with dentists across North America and connects them through an unbreakable network. Dental services are very expensive in Canada and the US, so people want their teeth to be taken care of with high quality. This is possible thanks to this service: it will suggest the best doctor located near you. To be included in the Opencare database, doctors have to confirm their expertise, and the company thoroughly studies their background, including reviews.
Connected simplifies audience research and product creation
This project creates particularly valuable software that helps businesses in the research and development of products. Information that an experienced marketer would manually gather in a week, Connected products can gather in a few hours.
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Currently, this startup is part of the wider Thoughtworks network, which provides end-to-end product development that customers will love. They create popular products, taking into account the specifics of the business and the needs of its audience. This network collaborates with popular brands such as Ford and VICE.
Ritual will help you pre-order your favorite dishes
This is one of the most well-known Canadian projects that does a simple, but extremely in-demand job — helps you place pre-orders from your favorite cafes and restaurants. No need to wait in lines, book a table in advance, or look for alternatives if your favorite dish runs out. Ritual is like a cheat code that delivers the necessary treats right to your table. The main thing is to place your order in advance, as it takes time to process. For example, if you want to serve pizza from one cafe, salads from another, and desserts from your favorite restaurant on your birthday, you need to place an order in Rituals a few days before the event. After that, the service employees will take care of everything. Fans praise it for its reliability and punctuality — unlike competitors, this project works like clockwork.
League provides a full range of healthcare services
The goal of this platform is to simplify and speed up access to high-quality medical services. It collaborates with doctors, individuals, organizations, and NGOs. You can do a lot there. For example, if you have recently become parents and are looking for a doctor for your newborn, this platform will find you a pediatrician within the city ready to take new clients. Given that finding a family doctor in Canada can be very difficult, it is not surprising that League is among the most successful Canadian projects.
League offers its clients, including employers, personalized healthcare plans that include medical services, insurance, healthcare services, and other opportunities to maintain health and well-being. The peculiarity of this platform is the integration of all services in one place: here you can find a fitness trainer, sign up for a massage, and receive online consultation with a therapist.
Maple has brought online medical services to a futuristic level of speed
Maple is a Canadian startup founded in 2015 in Toronto that provides a platform for remote medical assistance. It allows patients to communicate with doctors and conduct consultations in real-time through mobile applications or web interfaces. Online consultations no longer surprise anyone, but the speed at which these services are provided on the platform is impressive.
Users can communicate with qualified doctors, receive consultations on various health issues, receive prescriptions, and send them to the nearest pharmacy. From the idea of consulting a doctor to receiving a diagnosis, it can take a couple of hours. For example, if you began to suspect you have depression, contacted a psychiatrist on Maple, you would already receive an individual treatment plan, prescription for tests, and medication from the nearest pharmacy in the evening. This service also provides online psychotherapy and helps find physiotherapists in your city, such as massage therapists and LFK instructors.
One of Maple's main features is the use of modern technologies, such as machine learning and artificial intelligence, to improve the quality and speed of medical services. For example, an automated prescription verification system allows for quickly and accurately filling out the prescription and sending it to the pharmacy.
Integrate.ai uses customer data to benefit your business
Integrate.ai was created with the goal of using AI to improve businesses. This project will collect information from your customers, process it, and offer new products, services, and even personalized offers for each specific customer. The startup uses cutting-edge technologies such as machine learning and artificial intelligence. It simplifies data analytics and business rebranding to the maximum.
For example, the company creates a premium quality silk lingerie brand to attract affluent millennials. However, it turns out that their products are mainly purchased by wealthy women and men over the age of 40 as a luxurious gift for affluent friends and acquaintances. Integrate.ai quickly transfers customer information to business owners and based on it offers new marketing strategies and product lines. In the case of the described business, the company should change the website design, target settings, and start selling products in gift packaging so that customers do not spend time refining the gift.
Integrate.ai also pays attention to ethical and social issues related to the use of artificial intelligence. The company is working to ensure that its technologies are used fairly and transparently, as well as in compliance with data protection and customer confidentiality laws.
Borrowell will tell you how to improve your credit history
This unique project will do a very important job for you — it will analyze your credit history and suggest individual steps to improve it. Planning to buy a home on a mortgage? The startup will tell you how to make your credit history perfect and impress bank employees with it.
For Canada and the US, where people often take out loans for significant purchases, this project is essential. Such knowledge is not taught in school, but it will be useful to most Canadians. Therefore, the project has made it to the top of the best financial projects worldwide.
By the way, it will also be useful for immigrants. If you have recently moved to Canada and have no credit history, the Borrowell app will tell you how to quickly create a reputation as a model borrower.
Mejuri — a jewelry store by women for women
The creator of this startup faced the fact that jewelry stores often cater to men, assuming that they will be the ones giving jewelry to women. However, women are also a paying audience who actively buy jewelry for themselves or as gifts for friends.
Mejuri has fully focused on women and has not gone wrong: there is no shortage of female customers. Everything about the brand, from the design of the jewelry to advertising campaigns, appeals to women. It turns out that they spend much more on jewelry than men and often choose such gifts for friends and relatives. For example, mothers give their daughters gold jewelry for birthdays — not only is it a prestigious and luxurious gift, but also an excellent investment that doesn't require special storage and can be worn on oneself.
Mejuri stands out for its affordable prices and universal design that suits women of any age, status, and skin color. Their jewelry blends harmoniously with any clothing.
Ada will make communication with customers more efficient
We have already written about this project, which made it to the top 10 Canadian startups of 2022. It creates AI-powered tech support chatbots. Unlike other bots, these are based on a constantly evolving neural network that responds to each question individually, rather than using ready-made templates. The project helps Canadian businesses save millions of CAD per year on tech support services — chatbots don't need food, sleep, or salary, and they work successfully 24/7.
How to move to Canada through the startup visa program?
Canada is interested in attracting entrepreneurs who can contribute to the country's economy and create jobs for local residents. If you have a great idea or an innovative project that's already up and running, you can immigrate to Canada through the Start-up Visa program. This can be done even if you have poor English language skills, health problems, or if you're over 35 years old. The main thing is to properly prepare a business plan and obtain a letter of support from an investor, business angel, or incubator. By the way, up to 5 people can move to Canada on one application. Entrepreneurs can bring their families or project team with them.
You can seek help from our immigration consultants. Our specialists have experience in providing comprehensive support to entrepreneurs in their relocation, from collecting and processing documents to creating a business plan and obtaining a letter of support from Canadian business incubators.
